Creating brand assets that can be used annually with minor updates and then applying them to a motion graphics.
I created a campaign to resonate with women in history to empower women at UNM while following the UNM brand guidelines.
The campaign graphics were so successful that the main graphics were kept with minor updates. I then created additional motion graphics for the campaign available in 3 different sizes.
Not only did I provide the information in the common video size I also provided two additional sizes.
Below is the third size.